Great product and design teams know that client research is an essential step in creating great products.
Gaining a deep understanding of what customers want and need can be challenging. Traditional client research is time consuming.
With some small preparation, you can level up your product discovery that will help you keep a pulse on both small nuances and big opportunities!
Using Continuous Interviewing from Continuous Discovery Habits by Teresa Torres, this simple guide is the “Cliff’s Notes” to help you apply questioning and interviewing techniques to elicit quality insights and opportunities from clients.